DELANEAU — SWISS WITH WIT
LES CAPRICIEUSES
Marlene Dietrich epitomized mystique and allure. Josephine Baker\'s exotic banana dance scandalized Paris, and Ginger Rogers did it backwards in high heels. They each marked their era in their own style, but they all had one talent in common — the art of causing a sensation.
With three sensational jewelry watches in the Les Capricieuses collection, Delaneau celebrates the three women whose charisma entranced the world, and whose every whim struck a blow against the tyranny of conformity.
Sensual, exorbitant, yet constrained by the disciplines of high craftsmanship, Les Capricieuses set free your natural impulses and liberate your intuition.
If you dedicate your life to being totally unpredictable, and if you only need to know the time so you can be late, Les Capricieuses symbolize your individuality. Because being capricious is not only rewarding, it\'s also an expression of your freedom.
FREE SPIRIT
Provocative, exotic, non-conformist but gorgeous. Delaneau designs watches with a single aim to upstage everything else you wear, but never to upstage you.
It has always been a small company (established 1880), dedicated to bringing the finest of Swiss jewellery and watch craftsmanship to styles of striking originality. The supreme quality of Delaneau\'s workmanship means that production is limited to fewer than 1500 watches a year. The one-off pieces made to special order can take more than a year to complete. Its challenging designs attract Switzerland\'s top gem-setters and goldsmiths, who apply sublime arts to captivate a very special clientele
The free spirits —the few charismatic individuals who enjoy adding an extra dimension to their role on the social stage. Sparkling with energy and new ideas, unerringly moving beyond the grasp of conformity, the free spirit is always the first to know which emperor of fashion wears no clothes. If you are chronically incapable of leading an ordinary life, if you have an eye for the authentic, and enough wit to avoid having too much — you are a free spirit, and Delaneau has made a watch for you.
REBEL ANGEL
Cigar-smoking mother of four, drop-dead looks, talented graphic designer and artist, speaks six languages in the unlikely event that you haven\'t got your full attention on Cristina Thévenaz, she soon makes sure you have.
As Delaneau\'s creative director, Thévenaz is responsible for feeding the brand\'s craving for originality. She studies every style, every gesture, reading the signs and codes from Manhattan to Monte Carlo. Her conclusion: today\'s free spirits celebrate the capricious, provocative woman released from the burden of sexual equality. They\'re choosing accessories with strong signals and a sense of fun an ironic look at the games people play. Her latest creations capture the cool insouciance of the Titanic era or Josephine Baker\'s wittily outrageous Revues Nègres of the hot twenties.
Thevenaz\'s other role is to incarnate the brand as a one-woman public-relations agency. She\'s a natural interviewee, with the knack of making you feel that something incredibly exciting is about to happen — and it might involve you.
Alan Downing
