Just as certain beautifully designed, exclusive garments are not "ready to wear", nor even simply "made to measure" - but truly "Haute Couture" - in the same way, there is jewellery... and "Haute Joaillerie". Indeed, both prestigious notions are so intimately associated with the traditions of the luxury trade and with the legendary Gallic chic, that they can only be rendered in French.

Chopard the watchmaker-jeweller or jeweller-watchmaker - whichever you prefer - has carved out an undisputed place for itself in its chosen twin fields, offering models which spell "elegance" in any language. In a whole range of distinctive creations, precious metals and glittering gemstones with each other to capture the light - and admiring gazes too.

Imagination and flair go into each classic or innovative design. The most advanced technology is used to translate these ideas into reality. Yet, above all, it is Chopard's expert craftsmen - goldsmiths, chainmakers and gem-setters - sure of hand and quick of eye, who clothe the basic concept in its dazzling apparel, preparing it to meet the spotlight of professional appraisal and public applause.

The Chopard "Haute Joaillerie" collection, designed by Caroline Scheufele and fashioned by our master jewellers, is the fruit of longstanding passion, confirmed artistic talent and generations of experience in handling the noblest metals and the purest gems. It also displays great sensitivity and devotion to feminine tastes and values.

These truly sumptuous creations exercise a mysterious fascination which reflects and enhances the wearer's own innate charm. The glow of gold in all its hues; the sparkle of diamonds and sapphires; the radiance of rubies and emeralds: all convey an atmosphere as heady as that of swishing silks, flowing satins and frothy lace. Perhaps even more powerfully than a fashion collection, which by definition embodies the ephemeral, Chopard "Haute Joaillerie" constitutes a sincere tribute and perfect complement to the timeless, infinitely precious qualities of womanhood, which inspired it.