MB&F - The Genesis of a Concept Laboratory
The projects that gave Maximilian Büsser the most pleasure and personal satisfaction during his fifteen years managing prestigious watch brands were those working with talented independent watchmakers. An idea for his own personal utopia emerged: that of creating a company dedicated solely to designing and crafting small series of radical concept watches in collaboration with talented professionals he both respected and enjoyed working with. The entrepreneur in Büsser brought the idea to reality.
MB&F is not a watch brand, it is an artistic and micro-engineering concept laboratory in which collectives of independent horological professionals are assembled each year to design and craft radical Horological Machines. Respecting tradition without being shackled by it enables MB&F to act as a catalyst in fusing traditional, high-quality watchmaking with cutting-edge technology and avant-garde three-dimensional sculpture.
MB&F's first timepiece, HM1 (Horological Machine No1) was delivered from 2007 and introduced the concept of three-dimensional architectural horology. This was followed by HM2 in 2008 and HM3 in 2009, which were both inspired by science fiction. The year 2010 heralded the HM4 Thunderbolt, considered by many to be MB&F's most audacious machine to date. In 2011 Legacy Machine No1 heralded the introduction of a new traditionally-inspired line.
MB&F is independent people creating for independent people.
