Rodania is an authentic brand, not fake or staged, genuine, with real people, a brand for every day, close to daily life, a profoundly emotional brand that is close and accessible, warm and friendly and part of everyone’s life.
Striving for the best price for quality has always been a prime issue for the company. Rodania wishes to offer a Swiss Made timepiece at a 'correct price'. Nevertheless, the company through the years has strived to be inventive when it comes to the product, uncompromising when it comes to quality.
A FRESH PERSPECTIVE MAKES ALL THE DIFFERENCE
Rodania is evolving. New product design, communication and image give the entire Rodania collection a distinct and authentic look. You can see the difference at a glance, but the difference is not just confined to the watches we create. With the new look comes a fresh, positive “feel” and a clear vision for the brand, namely to be the watch brand that is different because it inspires people to “Retake time”.